Every once in a while on the internet, you come across a useful resource that helps you solve a pressing problem. So what do you do? You bookmark it for future reference. But, as is the nature of the internet, things get broken, websites cease to exist, people stop publishing, and some helpful pages disappear.
It’s been a while since I last posted anything here. All this while, the internet marketing industry has been trying to come to terms with the very “violent” (for lack of a better term) changes it has experienced in the recent past. Ok, not really the entire internet marketing industry, but mostly search marketing, and
A few months ago, I had an interesting conversation with an unapologetic blackhat SEO. Now, when I initially contacted him, I didn’t know he was “blackhat”. All I knew was that most of his websites seemed to have escaped unscathed from the panda update which had hurt many other sites, mine included. I thus sought
When Google rolled out Panda in early 2011, I wrote here that this was only the beginning of a huge shift in the internet marketing world, more so search engine marketing. It may have seemed like an exaggeration at that time, but if you have been following search engine news lately, you know we are
You must have heard it by now. Mocality, a leading Kenyan online business directory, has accused Google of scraping its database, and fraudulently soliciting for business from business owners listed in that database. See full details in this blog post by Mocality’s CEO, Stef Magdalinski. As you would expect, there has been a massive reaction
In the past few months, I have increasingly received a higher-than-usual number of requests from Kenyan small business owners who need help marketing their websites. Most of these requests were specific to paid search engine marketing, especially in Google Adwords. To an extent, I think, this is proof that internet marketing is quickly gaining mainstream acceptance,
(But Google May Also Have Shot Itself in the Foot) In the past few months, Google has made several significant changes, the most talked about among them being the Panda algorithm update. These changes, in my opinion, mark the beginning of a huge shift in the world of internet marketing in a way that many
Note: This post is meant for beginner-level webmasters, more so small business owners who often have to play the webmaster (and several other roles) for their online businesses. If you are already an internet marketing expert and an accomplished web administrator, this post may not be for you. That is, if you have already mastered
According to CCK’s latest (May 2011) Kenya internet and mobile phone usage report, internet penetration in Kenya currently stands at 25.9%. That is to say, in numbers, there are about 10.2 million internet users in Kenya. And the number is growing. Now, more than ever therefore, Kenyan businesses should take note of the obvious online
I am writing this from a recent experience. Two days ago, one of my websites was “hacked” by an unknown person. The hacker created a phishing page in the site, targeting clients of a leading European bank. He/she also installed a script that sent thousands of spam messages to get people to that phishing page.