Note: This post is meant for beginner-level webmasters, more so small business owners who often have to play the webmaster (and several other roles) for their online businesses. If you are already an internet marketing expert and an accomplished web administrator, this post may not be for you. That is, if you have already mastered
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According to CCK’s latest (May 2011) Kenya internet and mobile phone usage report, internet penetration in Kenya currently stands at 25.9%. That is to say, in numbers, there are about 10.2 million internet users in Kenya. And the number is growing. Now, more than ever therefore, Kenyan businesses should take note of the obvious online
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Google’s most recent algorithm update, dubbed the Panda update or the Farmer update, has generated a lot of heated debate in the SEO and internet marketing world. And justifiably so. Apparently, many “good” and high quality websites have been negatively affected by the update which was meant to improve the overall quality of google search
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One of the many things I do in my day-time job is to create and manage PPC (pay-per-click) campaigns in Google (Adwords) and Bing (Adcenter). I prefer Mozilla Firefox for most of my browsing needs, but I occasionally use other browsers – Google Chrome, Internet Explorer, and Opera (ordered by frequency of use, in descending
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A week or two ago, I read an interesting report in the Kenya Daily Nation newspaper. Bitange Ndemo, the Information and Communications Permanent Secretary, asked Kenyans not to be so obsessed with the prospects of striking oil when we have already struck gold with the arrival of true broadband. This got me thinking: are we
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A controversial article in Wired has caused quite a stir in technology-related websites and blogs. Titled “The Web Is Dead. Long Live the Internet”, the article argues that we are steadily seeing the death of the “open” World Wide Web, and in its place, apps are taking over. Some people have dismissed the article as
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Despite the increased awareness about the internet and its benefits, many small and medium enterprises in Africa still do not have an online presence. If you are a business owner or manager, you stand to gain a lot by having a corporate website or, at the very least, a profile in the social media space
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